Saturday 5 July 2014

DO STATISTICS SELL?

We have heard brands so many times pitch statistics to customers on how the industry is growing, how the product is performing in the markets they are in & etc, but lets give a thought.. does these statistics actually sell? I have always wondered that and I am sure we have direct, indirect marketers who have also thought of this. Ya, this is another topic of blog which I will cover in the next coming weeks, WHO IS NOT A MARKETER?

For now, lets run a reality check on the Q if Statistics Sell....

My Club, Startups Club is having its annual event in a month and I have been using every strategy in my book of strategies to ensure maximum participation. The pricing is to its lowest and the is totally sellable, an easy product to sell, its about entrepreneurship, its investors, its validation and BP pitch... you do not need a more sellable product. So, we have a winner in hand as a product. Finally the reach, ok, I am being humble when I say, I have a reach to around 40k souls across the world, all first connections. So we have the reach as well. So in this coming 1 week, all of us (meaning those who have read this Blog and are following it) will know if Statistics Sell.

I have just today checked out the exact number of tickets sold till this minute and have posted some exact statistics across my connects.. will be talking about it also in chats and blogs (such as this) for 1 week. Post the week, till the date of sales, that is 18th in Chennai, we will see, how many tickets gets sold in actual. I will conclude this blog on the 20th on the number of tickets sold through this presentation on Statistics. So, are we all in??? 

Here goes the Statistics for you as well...

Dear Members/ Friends/ Associates,

Very Soon, on the 18th of July, we will be in Marriott Courtyard, Chennai & 26th July in Hyderabad, for our Open House meetup, but most importantly, it is on that day, that you can come over and save your Rs.100/- and also lessen the chances of missing out on the availability of tickets for DemoDay coming up next month on the 9th. This a note to tell you that there are huge chances of you loosing on a great event, if you dont pick up the DemoDay tickets on the 18th itself. some fact;

1. The GRT Convention Center can accommodate only 150 people comfortably, and we have until now sold out exactly 27 tickets for the event, paid and confirmed.

2. We will have 10 Participants, so we will be mailing to the 10 participants that they can pick up the tickets for their family, friends and team members, last year the statistics show that each participant took around 2 Visitors pass, so that leaves us with 47 tickets sold.

3. Plus, it is also a tradition that the core committee team keeps around 50 tickets for last minute desperate requests and sudden walk-ins and their friends & associates. Last year DemoDay in Bangalore had 107 walk-ins apart from around 86 on line purchases. so that leaves us with a very small number of 53 tickets left.

4. We have a total of 78 RSVPs on Meetup from Bangalore, Chennai and Hyderabad. We usually get an advance booking and on line purchase of tickets of around 20%, that means around 20 tickets could be purchased on line in the coming days by members. leaving us with just 33 tickets in hand for any pick-ups from all of you, who are sure that they will be apart of this event. 33 TICKETS MEMBERS...

So, if your having second thoughts or doubts about what this events going to be, it is not a regular monthly event by Startups Club, its our annual event for which we count down all our activities into this month. Its a whole day event. know more on www.scdemoday.com